Employer Branding For Dummies Mosley Richard
Employer Branding For Dummies Mosley Richard Attract the very best talent with a compelling employer brandEmployer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top…
Specifikacia Employer Branding For Dummies Mosley Richard
Employer Branding For Dummies Mosley Richard
Attract the very best talent with a compelling employer brandEmployer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. You'll learn how to research what makes your company stand out, the best ways to reach the people you need, and how to convince those people that your company is the ideal place to exercise and develop their skills. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice and expert insight you need to build, scale, and measure a compelling brand.
You'll learn how to build and maintain your own The book includes ways to identify the specific traits of your company that aligns with specific talent, and how to translate those traits into employer brand tactic that help you draw the right talent, while repelling the wrong ones.