Echo and Narcissus - Echolocating the Spectator in the Age of Audience Research Pevná vazba
Echo and Narcissus - Echolocating the Spectator in the Age of Audience Research Pevná vazba Echo and Narcissus: Echolocating the Spectator in the Age of Audience Research came about as a response to…
Specifikacia Echo and Narcissus - Echolocating the Spectator in the Age of Audience Research Pevná vazba
Echo and Narcissus - Echolocating the Spectator in the Age of Audience Research Pevná vazba
Echo and Narcissus: Echolocating the Spectator in the Age of Audience Research came about as a response to the recent shift of focus in the studies of cinema. However, this long overdue turn towards the empirical viewer has not produced a genuinely broader scope of analysis. While the seventies and the eighties were marked by increasingly complex theorisations of spectatorship, the last two decades have witnessed a turn towards ethnographic research into film reception.
Echo and Narcissus intervenes into this state of affairs by arguing for a productive nexus between theorisations of spectatorship and the currently more fashionable audience research. It has rather, all too hastily, consigned the spectator, a textually constructed viewing position, to oblivion, thanks to the concept's perceived hegemonic and totalising premise. Petek maintains that an informed mapping of contemporary