Digital Shift - Scheible Jeff
Digital Shift - Scheible Jeff Emoticons matter. This book takes them seriously and shows how and why they matter. Equal signs do, too. Specifically, he demonstrates that punctuation and typographical…
Specifikacia Digital Shift - Scheible Jeff
Digital Shift - Scheible Jeff
Emoticons matter. This book takes them seriously and shows how and why they matter. Equal signs do, too.
Specifically, he demonstrates that punctuation and typographical marks have provided us with a rare opportunity to harness these shifts and make sense of our new media environments. Digital Shift explores the increasingly ubiquitous presence of punctuation and typographical marks in our lives⎯using them as reading lenses to consider a broad range of textual objects and practices across the digital age.Jeff Scheible argues that pronounced shifts in textual practices have occurred with the growing overlap of crucial spheres of language and visual culture, that is, as screen technologies have proliferated and come to form the interface of our everyday existence. He does so through key films and media phenomena of the twenty-first century, from the popular and
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