Cultures of Authenticity Heřmanov Marie
Cultures of Authenticity Heřmanov Marie This volume contains an Open Access Chapter. Much of the travel industry is built around the provision of 'authentic' experiences, global brands fight to be…
Specifikacia Cultures of Authenticity Heřmanov Marie
Cultures of Authenticity Heřmanov Marie
This volume contains an Open Access Chapter. Much of the travel industry is built around the provision of 'authentic' experiences, global brands fight to be seen as 'authentic' and social media platforms are awash with arguments about the authenticity of this post or that vlogger. Authenticity has become a buzzword for our times.
And why have these debates grown so dramatically in the last two decades?This collection explores the complex and at times controversial idea of authenticity. But what do we mean by authenticity? Addressing the concept from an interdisciplinary perspective and offering a diverse range of topical cases, the authors bring together the latest empirical and conceptual scholarship addressing authenticity and its centrality to debates about contemporary culture, media and society.
In this way, the authors