Cultural Management: A Research Overview Bilton Chris
Cultural Management: A Research Overview Bilton Chris This shortform book tells the research story of cultural management, helping scholars to analyse and combine theoretical models into an approach…
Specifikacia Cultural Management: A Research Overview Bilton Chris
Cultural Management: A Research Overview Bilton Chris
This shortform book tells the research story of cultural management, helping scholars to analyse and combine theoretical models into an approach of their own.Cultural management emerged and developed out of the field of arts management in the 1980s, which imported managerial techniques and assumptions from mainstream commercial business into the arts. These historical phases are theorised respectively as cultural management 1.0, cultural management 2.0 and cultural management 3.0. In the late 1990s, the field integrated entrepreneurial approaches to management in the creative industries before adapting to a new model, based on user experiences and co-creation.
Bringing together theories of management and creativity, this book enables scholars to get a grip on the underlying assumptions and conditions which lie behind an eclectic and evolving field. Yet they also overlap.