Corporate Communication Cornelissen Joep
This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.The text has been fully updated to…
Specifikacia Corporate Communication Cornelissen Joep
This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.The text has been fully updated to include:changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teamsthe ongoing impacts of digital disruption and transformation on corporate communication at the advent of the 'metaverse' and alongside consideration of popular newer social media such as TikTokthe increasing focus on sustainability and the United Nations' Sustainable Development Goals (SDGs); societal impact, purpose and corporate social responsibility; and the importance of social justice and inclusion within organizations and how these relate to organizational communicationNew case studies