Communication Power Castells Manuel
Communication Power Castells Manuel We live in the midst of a revolution in communication technologies that affects the way in which people feel, think, and behave. In the current technological…
Specifikacia Communication Power Castells Manuel
Communication Power Castells Manuel
We live in the midst of a revolution in communication technologies that affects the way in which people feel, think, and behave. In the current technological context mass communication goes beyond traditional media and includes the Internet and mobile communication.In this wide-ranging and powerful book, Manuel Castells analyses the transformation of the global media industry by this revolution in communication technologies. The media have become the space where power strategies are played out.
Created in the commons of the Internet this communication can be locally based, but globally connected. He argues that a new communication system, mass self-communication, has emerged, and power relationships have been profoundly modified by the emergence of this new communication environment. It is built through messaging, social networks sites, and blogging, and is now being used by the