Changing Organizational Culture
Changing Organizational Culture How is practical change work carried out in modern organizations? Organizations are faced with increased demands for change but these are often so challenging that…
Specifikacia Changing Organizational Culture
Changing Organizational Culture
How is practical change work carried out in modern organizations? Organizations are faced with increased demands for change but these are often so challenging that they meet heavy resistance and fizzle out. And what kind of challenges, tasks and other difficulties are normally encountered as a part of it?In a turbulent and changing world, organizational culture is often seen as central for sustained competitiveness.
Based around an illuminating case study of a cultural change programme, the book provides 15 lessons on the entire change journey; from analysis and design, to implementation and how organizational members should approach change projects. Changing Organizational Culture encourages the development of a reflexive approach to organizational change, providing insights as to why it may be difficult to maintain momentum in change processes.