Boo Hoo : A dot.com Story from Concept to Catastrophe - Ernst Malmsten
Presents an account of how two childhood friends persuaded some of the world's savviest investors and fashion houses to fund a sports and designer clothing company to the tune of $100m. This work…
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Specifikacia Boo Hoo : A dot.com Story from Concept to Catastrophe - Ernst Malmsten
Presents an account of how two childhood friends persuaded some of the world's savviest investors and fashion houses to fund a sports and designer clothing company to the tune of $100m. This work tells of endless rounds of raising finance, glamorous parties, staff clashes and bitter sparring with the press.