Beyond Design Keiser Sandra Mount Mary University USA
Beyond Design Keiser Sandra Mount Mary University USA Beyond Design: The Synergy of Apparel Product Development, Fifth Edition maps the processes required to bring apparel products from concept to…
Specifikacia Beyond Design Keiser Sandra Mount Mary University USA
Beyond Design Keiser Sandra Mount Mary University USA
Beyond Design: The Synergy of Apparel Product Development, Fifth Edition maps the processes required to bring apparel products from concept to consumer. Updated chapter content reflects evolving industry practice. This full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development including business, creative, technical, and production planning.
The text seeks to address how functional approaches vary depending on a business's size and fashion focus. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay in an increasingly digital environment. More global in scope, the fifth edition includes examples and case studies of multi-national companies and incorporates global nomenclature when it differs
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