Beeronomics Swinnen Johan Professor of Economics KU Leuven; Director LICOS Centre for Institutions and Economic Performance; President The Beeronomics Society; Visiting Scholar FSE Stanford Univer

From prompting a transition from hunter-gatherer, to an agrarian lifestyle in ancient Mesopotamia, to bankrolling Britain's imperialist conquests, strategic taxation and the regulation of beer has played a pivotal role throughout history. But less talked about is the economic influence of this beverage on the world and the myriad ways it has shaped the course of history. Beeronomics: How Beer Explains the World tells these stories, and many others, whilst also exploring the key innovations that propelled the industrialization and consolidation of the beer market.At the same time when mega-mergers in the brewing industry are creating huge transnationals selling their beer across the globe, the craft beer movement in America and Europe has brought the rich history of ancient brewing techniques to the forefront in recent years.

Beeronomics covers world history