Viral Change Leandro Herrero
Viral Change Leandro Herrero Most conventional "change management" programmes fail. Changes need to come from the top and filter down. This is mainly due to the fact that they are often based on…
Specifikacia Viral Change Leandro Herrero
Viral Change Leandro Herrero
Most conventional "change management" programmes fail. Changes need to come from the top and filter down. This is mainly due to the fact that they are often based on wrong assumptions such as: When we change the process/system, people will change their behaviour.
Cultural change is a painful, long-term process with no short-term results Viral Change(TM) provides a completely different framework for change. Big changes need big actions. It is based on recent "discoveries" across disciplines such as network and behavioural sciences.
It shows how a combination of the right language and frame, a s
Viral Change Leandro Herrero
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