Understanding Cultural Differences
Based on interviews with German, French and American executives and on extensive research into intercultural relations, this book provides insights and practical advice on day-to-day transactions in international business. The authors emphasize the behaviour one can expect in the… Celý popis ↓
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Popis Understanding Cultural Differences
Understanding Cultural Differences
Based on interviews with German, French and American executives and on extensive research into intercultural relations, this book provides insights and practical advice on day-to-day transactions in international business. The authors emphasize the behaviour one can expect in the business culture of each and offer advice for avoiding the misunderstandings and miscommunications that can occur. It is designed to help Americans, Germans and the French better understand one another's psychology and behaviour.
Parametre
- Výrobca
- John Murray Press
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