The Apology Impulse
WINNER: American Book Fest Best Book Award 2020 - Communications/Public RelationsWINNER: NYC Big Book Award 2020 - Marketing and Public RelationsSaying sorry is in crisis. On one hand there are…
Specifikacia The Apology Impulse
WINNER: American Book Fest Best Book Award 2020 - Communications/Public RelationsWINNER: NYC Big Book Award 2020 - Marketing and Public RelationsSaying sorry is in crisis. On one hand there are anxious PR aficionados and social media teams dishing out apologies with alarming frequency. On the other there are people and organizations who have done truly terrible things issuing much-delayed statements of mild regret.We have become addicted to apologies but immune from saying sorry.In January 2018 there were 35 public apologies from high-profile organizations and individuals. That's more than one per day. Between them, in 2017, the likes of Facebook, Mercedes Benz and United Airlines issued over 2,000 words of apologies for their transgressions. Alarmingly, the word 'sorry' didn't appear once.This perfectly timed book examines
The Apology Impulse
The Apology
The Apology Project
The Apology Ensler Eve
Apology
Apology
Good Apology
Without Apology
Good Apology
A Mathematicians Apology
Impulse
Impulse
Impulse
Impulse
Christ Impulse