Data Analytics for Business Annansingh Fenio
Data Analytics for Business Annansingh Fenio Data analytics underpin our modern data-driven economy. The chapters then focus on industry, exploring how data analytics can be used in particular…
Specifikacia Data Analytics for Business Annansingh Fenio
Data Analytics for Business Annansingh Fenio
Data analytics underpin our modern data-driven economy. The chapters then focus on industry, exploring how data analytics can be used in particular settings to strengthen business decision-making. This textbook explains the relevance of data analytics at the firm and industry levels, tracing the evolution and key components of the field and showing how data analytics insights can be leveraged for business results.The first section of the text covers key topics such as data analytics tools, data mining, business intelligence, customer relationship management and cybersecurity.
With industry case studies, clear definitions of terminology, and no background knowledge required, this text supports students in gaining a solid understanding of A range of sectors is examined, including financial services, accounting, marketing, sport, health care, retail, transport and education.
SQL for Data Analytics
Business Analytics
Data Science for Business