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Branding the 'Beur' Author Kleppinger Kathryn A.

Branding the Beur Author focuses on the mainstream media promotion of literature written by the descendants of North African immigrants to France (often called beurs). These conversations between…

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Specifikacia Branding the 'Beur' Author Kleppinger Kathryn A.


Branding the Beur Author focuses on the mainstream media promotion of literature written by the descendants of North African immigrants to France (often called beurs). These conversations between journalists and 'beur' authors delve into contemporary debates such as the explosion of racism in the 1980s and the purported role of Islam in French society in the 1990s. But the interests of journalists looking for sensational subject matter also heavily shape the promotion and reception of these novels: only the 'beur' authors who employ a realist style to write about the challenges faced by the North African immigrant population in France - and who engage on-air with French identity politics and immigration - receive multiple invitations to participate in interviews. Previous scholarship has taken a necessary first step by analyzing the social and political stakes of this

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